Lobelia Luxury Suites: website and SEO for a 4-star hotel in Thassos

What the website had to solve

A hotel with 17 units across two categories has specific needs. These were the main ones.

• Two kinds of stay, one decision. Visitors need to understand quickly whether they want an apartment or a suite before they press "Book now". If they get confused, they go back to the booking platform, where everything sits in one list.
• Language and audience. The content speaks first to the international traveller, with versions in other languages. Each language version has to be set up correctly for Google so each user lands on their own.
• Visibility against the platforms. In a holiday destination, the big booking platforms compete for the same searches as the hotel itself, including searches for the hotel's own name.
• Direct booking. Every booking made on the hotel's own site carries no intermediary commission. The path from the room presentation to the booking engine has to be short and obvious.
• Stability in season. In summer there is no room for a site that is slow or down. That takes hosting and support from people who pick up the phone.

SEO for a hotel in Golden Beach

Lobelia's SEO starts with the technical layer: proper titles and descriptions on every page, a clean structure, fast loading and correct indexing. On top of that we work on the searches travellers make when looking for a place to stay in Golden Beach and on Thassos, and on searches for the hotel's name, where the official site should appear ahead of the platforms.

It is the same framework we describe in our SEO service, adapted to the booking cycle of a seasonal hotel.

Where the hotel stands today

Lobelia Luxury Suites has a website that presents its two kinds of stay clearly, speaks first to international guests and sends them to the hotel's booking engine to book direct. Underneath sits a technical foundation for SEO, hosting on our servers and support from the team that built the site.

We do not publish booking or traffic figures for this project. What it shows is how to set up the website of a 4-star hotel with two unit categories so that visitors reach the hotel's booking engine easily. If you run a hotel or holiday property, see all our services for hotels. For another property on Thassos, see the Moderi Suites case study.